Case study · The Insights Group

400 voices shaped the strategy

Client
The Insights Group
Sector
Global people development
Format
Workshops and awaydays
People
400
Duration
14 workshops over 3 months
Where
Singapore, Europe and USA
Year
2022
Led by
Sean Blair

The brief and what we did

Before setting strategy, The Insights Group asked every member of staff what its purpose meant to them: 14 workshops in Singapore, Dundee, Amsterdam, Berlin, the USA and online, then a synthesis day in Billund for 30 leaders.

Results

  • A strategy built on what every member of staff said
  • Four strategic themes, OKRs and nine long-term goals
  • Over 400 ideas from staff, 35 taken forward to senior leaders

Read the full story at Serious Outcomes →

How we work

Every assignment starts with a conversation about what needs to happen because of the session. We agree the outcome, turn it into clear objectives, then design the process backwards from there, using the ProMeet method and whichever tools serve the outcome. Read more about workshop and awayday facilitation.

Ideas behind this work

The Insights Group: 400 voices shaped the strategy
The On Purpose project was the foundation for the strategy process that followed. It helped create our four strategic themes, our OKRs and our nine long-term goals that drives the work we do today.
Sandy Wilson, Executive Director of People and Strategy, The Insights Group

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